Cristy Sauceda | Copywriter
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Bank of America Institute

 BANK OF AMERICA INSTITUTE

Bank of America Institute is an online hub of information on the markets and economy by top thought leaders from Bank of America.

The client wanted to use banner ads and paid social media posts to promote this new landing page.

Although this was a small digital campaign, it made our (somewhat difficult) client very happy, and I’m proud of how the copy turned out.

 

OLA (Online Banner Ad)

Banner ads targeted investors and decision-makers for large corporations. The copy here is short and sweet, but effective.

 
 

TWITTER & LINKEDIN VIDEO

View the live animation here.

 

TWITTER & LINKED IN CAROUSEL